The billion dollar supermarket chain should donate a fraction of a percent of their wealth and make more difference than begging their customers will. If they're so eager to donate, donate their 'own' profits already exploited from the customers, workers and suppliers. It's bullshit virtue signalling, no different to when they put up their pride month stuff then do nothing in terms of providing real support.
In most cases, 100% goes to the charity directly. It's free advertising for the charity. If you're able, you should round up and donate.
The billion dollar supermarket chain should donate a fraction of a percent of their wealth and make more difference than begging their customers will. If they're so eager to donate, donate their 'own' profits already exploited from the customers, workers and suppliers. It's bullshit virtue signalling, no different to when they put up their pride month stuff then do nothing in terms of providing real support.