While I’m on the ad-blocking, alternative-browser-using side of the divide, I don’t really think it’s just two distinct experiences. It’s a whole range. I’m not going to disable JavaScript; it’s useful. I’m not going to never make accounts. I’m not going to eschew online ordering. Privacy and security are always a spectrum; it’s not binary.

Is his website in pure HTML? It’s got that 90s nostalgia.

The blog post talks about choosing a side, but the average user doesn’t have the know how or desire to move away from the default enshittifying web. The generation growing up with smartphones are fed targeted advertisements as a steady diet. To be fair, I see the kids just flipping through the obvious ads. But it’s harder to ignore when their favorite influencers are advertising stuff as part of a bit.

And for that reason I think we’re moving rapidly towards that dystopia we see in sci-fi movies and shows, like Wall-E.